Price Table

ADVERTISING

Google Ads

Whole world
$ 5999 per month
  • CPC (cost per click): $1.5 - $4 for coffee-related keywords
  • $1 - $3 for tea-related keywords CPM (cost per 1,000 impressions)
  • $3 - $8 for display ads; $6 - $15 for video ads (YouTube)

TikTok

Regional ad
$ 1999
99
per month
  • TikTok CPM (cost per 1,000 impressions)
  • CPA (cost per action) In North America, CPM: $5 - $7
  • European countries, CPM: $3.5 - $5CPC approximately $0.6 - $1.8CPA: $8 - $25
Popular

Instagram

owned by Facebook
$ 2999
99
per month
  • CPC (cost per click) CPM (cost per 1,000 impressions)
  • CPC: average of $2.8 - $4 CPM: average of $6.5 - $9
  • Advertisement creative (coffee latte art, visual presentation of tea packaging)

Twitter

Market region
$ 1599
99
per month
  • CPC (cost per click)
  • CPM (Cost Per 1,000 Impressions)
  • CPA (Cost Per Action) North American market: CPC: average 1.6 - 2 USD; European market: CPC: average 1,3 - 1.7 USD

Facebook

coffee is highly discussed
$ 3999
99
per month
  • CPC (cost per click)
  • CPM (cost per thousand impressions)
  • CPC: Average of $0.8 - $1.2 CPM: Average of $6 - $8
  • Advertising objectives driving traffic to e-commerce stores
Popular

YouTube

owned by Google
$ 2299
99
per month
  • CPV (cost per 1,000 views)
  • CPV (cost per 1,000 views): $0.15 - $0.30
  • CPM (cost per 1,000 impressions): $5 - $9
  • video formats coffee-making tutorials

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